November 01, 2024

Volume 203

RADICAL BORN. BREAKING OUT. CHASING FEELINGS.

As curated by Dave Ortley

Chief Product Officer, Imperfects

There's a season of deep introspection where you come to better understand yourself. It's comforting. It provides freedom and purpose if you let it.

I grew up in a small town on the New Jersey coastline where the population swelled from 5K locals, to 40K visitors during the Summer months. As small towns can go, it was picturesque, quintessential, Rockwell-esque. With dramatic 4-season shifts in the weather it could be epic at times but more often it was unpredictable and inclement. My upbringing was conservative in most ways. Conventional team sports, academics, religion, propriety, traditional American values. 


At 9yo, my parents split and Mom (who was a teacher) got a summer gig at a Snack Shack on the beach. My brother and I ate hot dogs, played pinball, and spent every day on the sand. Before long I was body surfing, standing on rafts, belly-boards, boogie-boards, skim-boards – anything I could get my hands in. There was an older lady on the corner who was cleaning out a storage area under the front porch just as I happened to run past. She asked me to stop and proceeded to drag a 6’10” Plastic Fantastic single-fin out from pile of debris. This belonged to my boy, he was killed in the Vietnam War. He’d want you to have it she said.

At 15 I travelled to Southern California where I surfed Blacks, Wind-n-Sea, Swamis and River Jetties. I met my heroes Shawn Stussy and Lance Collins who gave me stickers and tee shirts. I fell in love with a blonde-haired blue eyed siren wearing the first pair of cobalt blue stirrup leggings I’d ever seen outside of a gymnasium. I ate my first Roberto’s carne asada burrito. I found home. 



After High School, I threw my boards and a bag into my car and didn’t stop until I reached the Pacific. 48 ½ hours just me, McDonald’s and Licensed to Ill. 



The bread crumbs are all there. When I look back, I can see what shaped me. East Coast meets West. Conservative shattered. Radical born. Breaking out. Chasing feelings.

Surfing and Career have compelled me to travel. I think I’ve circled the globe several times over. Seen a lot. Adventured. From here, lessons were learned, perspective provided. 



For decades now I’ve been building brands, products, and collaborative fun-loving teams. This is my work and I cherish it. Time at ADIDAS, OAKLEY, NEW BALANCE where I’ve learned from and worked alongside our industries most creative, artistic, brightest and most talented. I feel blessed and lucky. 



20 years ago I became a Dad for the first time. 18 years ago. 16 years ago. Three times I’ve been blessed with sons. Life was all about me, and then suddenly 20 years ago, it wasn’t anymore.

What's been keeping you grounded?

For 20 years I've been raising my sons and grinding. It's easy to lose sight of what makes you who you are. I think it's important to say that you don't really forget, it's just not in focus. I've recently found love and partnership which is helping me to recall and embrace what matters in life. She keeps my feet planted and my heart settled.

What are you into lately?

Lately I'm into Vibrancy, Health and Quality Longevity. I want to be strong and healthy until I'm done here. I've relied heavily on this body of mine for decades and I ultimately I want to use it up. Eating, Sleeping, and Activating the physical are high on my list of stuff that I'm into.

WHAT IM ROCKIN'

Our Sherpa Shepherd's Shirt reminds me of my Dad so I wear it a lot. I gave my son our Railroad Stripe Toyama Cap but then I took it back and it's with me heaps. Our Regen Cotton Canvas Courier Pant is a world-beater. I'm enjoying beating the shit out of it and it just keeps getting better.

Poem of the Week

WHAT ARE YOU INTO HEALTH WISE?

Fruit is amazing and I don't think you can eat too much. We read that the sugar is bad but I think Natural sugars from Fruits hit different. I never feel lighter, cleaner, faster, or sweeter than after I smash heaps of fruit. Give me a melon, some stretching and a surf and I'm good.

What are you reading?

I've been into podcasts lately and Surf Splendor from David Lee Scales is at the top of my list. It was through David's poddy that I first heard someone whom I've read for decades - Scott Hulet. He recently compiled his omnibus FLOW VIOLENTO which I promptly scored and have not put down. He's the Anthony Bourdain of the Surf World.

What are you drinking?

I love the game of golf. I prefer to walk when I can and I like it cool and crisp. Old club houses feel right to me. I like to sip a whiskey rocker after "a good walk spoiled" aka a round of G*.

What are you listening to?

Sun Room's Sol Del Sur and Can't Explain - both albums are fresh and youthful with a punk energy and modern surf rock sound that uplifts.

Quote of the Week

QUOTE OF THE WEEK

“absorb what is useful, discard what is not, add what is uniquely your own.”
- bruce lee